Sunday, March 22, 2009

Growing up Again with Mary Tyler Moore


Mary Tyler Moore's new book Growing Up Again: Life, Loves, and Oh Yeah, Diabetes, will be in book stores March 31st. It is sure to raise much needed awareness about type 1 diabetes. She is donating all the author's proceeds from book sales to the JDRF. Thanks Mary!
She will be appearing in these shows:
March 24th - Late Night with David Letterman
March 31st - Good Morning America
April 2nd - The View
April 6th - the Rachael Ray Show
April 22nd The Bonnie Hunt Show

Sunday, March 08, 2009

The 2009 DiabetesMine™ Design Challenge



The 2009 DiabetesMine™ Design Challenge

Welcome to the 2009 DiabetesMine™ Design Challenge, an online competition to encourage creative new tools for improving life with diabetes.

Do you have an idea for an innovative new diabetes device or web application? This is your chance to win up to $10,000 to realize your design concept, and potentially help transform life with diabetes for millions of people.

This competition is open to all. We welcome entries from any individuals or organizations passionate about diabetes and product design ― patients, parents, caregivers, students, entrepreneurs, developers, engineers, etc.

We also welcome entries from kids under age 18, which will be judged in a separate category.

Three winners will be selected to receive the following prizes:

* $10,000 in cash for the Grand Prize winner;

- plus a mini-workshop with Health and Wellness experts at the global design and innovation firm IDEO;

- and one free access ticket to the “innovation incubator” Health 2.0 Conference planned for October 2009 in San Francisco, CA

* $5,000 cash for the “Most Creative Idea” category winner;

- plus a consulting session with IDEO design experts

* $2,000 cash for the winner of the Kids’ Category

The contest is open for submissions from March 2, 2009, to May 1st, 2009, at 11:59 pm Pacific time. Winners will be announced on Monday, May 18th, 2009.Submissions are accepted in the form of a 2-minute video to be uploaded to the DiabetesMine YouTube channel, or a 2-3 page written “elevator pitch” plus supporting graphics, also to be uploaded online. For details on entering the contest, visit the Enter the Contest page.

Submissions will be judged on three basic criteria:

• Relevance – how well does it solve a real-life problem for people living with diabetes?

• Clinical Efficacy* – how realistic and applicable is this product from a medical standpoint?

• Aesthetics – it’s the look and feel, Baby! How appealing is the pure design?

*Note that the “Most Creative Idea” category will reward the most visionary entry, even if it’s not quite ready for prime time from a clinical efficacy standpoint.

To get your creative juices flowing, you can view the many cool entries from last year by clicking here for the videos and here for the paper entries. Last year’s winners can be viewed here: LogforLife and Maximum Slide.

Remember, good design can be applied to anything, even something as “low-tech” as a carry case for fast-acting glucose.

Let the innovation begin!